LG Rollable Display Smartphone Teased at CES 2021 Virtual Event

LG Rollable Display Smartphone Teased at CES 2021 Virtual Event

LG was once considered a major player in the smartphone market but has taken a back seat to companies like Samsung and Huawei.

Not so for the LG Rollable.

Details about the device remain thin on the ground now, but it seems that it has been trademarked the LG Rollable.

In CES 2021, LG teased its Rollable smartphone. In addition to their own rollable phone, TCL also announced a 17-inch printed OLED scrolling display that can unfurl and features a "100% color gamut", CNET reported. LG is not sharing any details or information outside of what was shown during the press conference, a company spokesperson told Insider.

Korean tech giant LG is the first major vendor to promise a smartphone with a rollable screen. The company has never succumbed to the foldable phone trend, though it did launch several dual-screen phones. LG isn't the only company to be exploring the possibility of a rollable smartphone; TCL and Oppo have also shown off rollable phone concepts.

LG Rollable

LG are gearing up to release the world's first rollable smartphone.

Life is ON TV is an internet broadcasting zone that will show video clips, documentaries and events related to LG's products.

As the name suggests, LG is using its rollable display technology to create a phone that starts out as a somewhat normal-shaped phone, but it can then expand or resize by unrolling to turn into a mini tablet.

Another source similarly claims that the LG Rollable will have a 7.4-inch screen, along with a top-end Snapdragon 888 chipset, 16GB of RAM, and a 4,200mAh battery. This sounds insane, but we have already seen phones that are capable of achieving this thanks to the use of folding screens.

Now that LG has branded its new LG Rollable phone and confirmed it's coming to market this year, we'll likely see a race among phone manufacturers to roll this rollable screen technology out.